START YOUR OWN WINE BRAND

Siwela Wines- Wine Entrepreneurship Masterclass

Learn How Wine Is Made & How Successful Wine Brands are Built. 

A tow-day immersive experience designed for aspiring wine entrepreneurs, wine enthusiasts, and professionals interested in entering the wine industry.

4-5 July 2026 – Hartbeespoort 

Secure your place today- early booking is recommended. 

Have you ever dreamed of launching your own wine brand? 

Most people assume you need to own a vineyard, a winery, or have years of experience in the wine industry to run a successful wine brand. The truth is, there are multiple ways to build a successful wine brand. 

Over two immersive days, you”ll gain practical insight into both the art of winemaking and the business of wine. You”ll learn how wine is made, how wine brands operate, and what it takes to launch and grow your own wine business. 

DAY 1: HANDS- ON WINEMAKING EXPERIENCE

R1,500 PER PERSON 

Discover what happens behind every bottle of wine.

You’ll learn:
• How wine is made from grape to bottle
• The fundamentals of winemaking
• Wine blending techniques
• Wine tasting principles
• How different styles of wine are created

Hands-On Experience:
• Blend your own wine
• Bottle your own wine
• Label your own wine
• Take your bottle home

Includes:
• Wine tasting
• Lunch
• Certificate of Attendance

DAY 2: WINE ENTREPRENEURSHIP MASTERCLASS

R2,500 PER PERSON

Learn how successful wine brands are built.

Topics include:
• Understanding wine production models
• Regulatory and compliance requirements
• Branding and packaging
• Pricing your wine for profit
• Selling to retailers, restaurants, and consumers
• Marketing and building a wine brand
• Common mistakes to avoid
• Building a sustainable wine business

Includes:
• Workbook and resources
• Lunch
• Certificate of Attendance

ATTEND BOTH DAYS

ALL-INCLUSIVE PACKAGE

R3,500 PER PERSON

SAVE R500

This option is ideal for anyone serious about understanding both the winemaking process and the business of wine.

The Experience

About Your Host

Siwela Sweetness Masoga 

Founder of Siwela Wines 

A Biotechnologist by profession with years of experience in the wine industry & entrepreneur building a premium wine brand.  

Through this intensive, she shares: real lessons, mistakes, and strategies that work.

WHO SHOULD ATTEND? • Aspiring wine entrepreneurs • Wine enthusiasts • Hospitality professionals • Restaurant owners • Event professionals • Anyone interested in the wine industry No previous wine experience is required.